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What is a Graphic Design Application? |
| In the context of graphic design, illustration & design, a design application can be defined as a type of document, which includes various elements & characteristics typical for a specific purpose. In this context a graphic design application is not referring to any software applications used for graphic design or an application used in the process for obtaining a job as a graphic designer. There are many types of design applications or frameworks, comprising of visual information, including images and text, for communicating different types of information. | ||
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When we discuss a poster as a design application, for example, your graphic designer will know the function and form for the job of communicating information in this particular way and the layouts that are more or less common for a poster. In the case of a poster, the graphic designer will know that this type of application will be used as a form of visual display for advertising a thing, | ||
event or venue, etc. The designer is expected to create a
design within the framework accepted for a "poster." The many types
of applications used in graphic design are just a vehicle for
expressing and communicating an idea visually using styles,
compositions, text, colours, ideas, formats and layouts. What kind of Design Applications are there?From road signs to technical schematics, from interoffice memorandums to reference manuals, graphic design enhances transfer of knowledge. Readability is enhanced by improving the visual presentation of text.Design can also aid in selling a product or idea through effective visual communication. It is applied to products and elements of company identity like logos, colours, packaging and text. Together these are defined as branding (see also advertising). Branding has increasingly become important in the range of services offered by many graphic designers, alongside corporate identity. |
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Whilst the terms are often used interchangeably, Branding is more strictly related to the identifying mark or trade name for a product or service, whereas Corporate Identity can have a broader meaning relating to the structure and ethos of a company, as well as to the company's external image. Graphic designers will often form part of a team working on corporate identity and branding projects. | ||
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Textbooks are designed to present subjects such as geography,
science, and math. These publications have layouts which illustrate
theories and diagrams. A common example of graphics in use to
educate are diagrams of human anatomy. Graphic design is also
applied to layout and formatting of educational material to make the
information more accessible and more readily understandable. Graphic design is applied in the entertainment industry in decoration, scenery, and visual story telling. Other examples of design for entertainment purposes include novels, comic books, opening credits and closing credits in film, and programs and props on stage. This could also include artwork used for t-shirts and other items screen printed for sale. From scientific journals to news reporting, the presentation of opinion and fact is often improved with graphics and thoughtful compositions of visual information - known as information design. Newspapers, magazines, blogs, television and film documentaries may use graphic design to inform and entertain. With the advent of the web, information designers with experience in interactive tools such as Adobe Flash are increasingly being used to illustrate the background to news stories. |
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Applications & Their Purpose [A-F] [G-Z] |
| Advertisement | A notice, such as a poster or a paid announcement in the print, broadcast, or electronic media, designed to attract public attention or patronage. | |||
| Advertising Campaign | A series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). Advertising campaigns appear in different media across a specific time frame. | |||
| Animation | Moving diagrams or cartoons that are made up of a sequence of images displayed one after the other. Animations are created for entertainment, ad banners as well as instructional sequences. | |||
| Badge | A device or emblem worn as a characteristic mark of insignia of rank, office, or membership in an organization. | |||
| Banner | A headline eg: that spanning the width of a newspaper page. | |||
| Billboard | A panel for the display of advertisements in public places, such as alongside highways or on the sides of buildings. | |||
| Book | A set of written, printed, or blank pages fastened along one side and encased between protective covers. | |||
| Branding | A trademark or distinctive name identifying a product, company or a manufacturer. | |||
| Brochure | A small booklet or pamphlet, often containing promotional material or product information. | |||
| Business Card | A small card printed or engraved with a person's name and business affiliation, including such information as title, address, and telephone number. | |||
| Card | A flat, usually rectangular piece of stiff paper, cardboard, or plastic eg: greeting card, playing card, credit card, post card, etc. | |||
| Catalogue | A list or itemized display, as of titles, course offerings, or articles for exhibition or sale, usually including descriptive information, photographs or illustrations. | |||
| Comic | A book of comics strips or cartoons, often relating a sustained narrative. | |||
| Corporate Identity | The visual means by which organizations, businesses, and manufacturers are recognized and distinguished from each other. | |||
| Diagram | A plan, sketch, drawing, or outline designed to demonstrate or explain how something works or to clarify the relationship between the parts of a whole. | |||
| Envelope | A flat paper container or wrapping, especially for a letter, usually having a gummed flap. | |||
| Fashion Design | The applied art dedicated to clothing and lifestyle accessories created within the cultural and social influences of a specific time. It is considered to have a planned obsolescence usually of one to two seasons. A season is defined as either autumn/winter or spring/summer. | |||
| Flyer | An advertisement (usually printed on a page or in a leaflet) intended for wide distribution. | |||
| Font | A complete set of type of one size and face. | |||
| Next | |||
Graphic Design Articles |
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The Graphic Design Process for a Logo Design - Sydney Services |
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Graphic Design Prices and
Rates Guide - Sydney |
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Articles for Beginners |
| What is Graphic Design? | |
| The History of Graphic Design | |
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What is a Design Application? Plus a List of Applications |
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Copyright info sheets |
| Copyright for Graphic Designers | |
| Assigning & Licensing Copyright | |
| Legal Protection on Logos | |
| Creating & Publishing Websites |
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| How to Contact Us | |||||
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